THE PROBLEM
Restaurants don’t fail because of food. They fail because of math.
Across the world, nearly 60% of restaurants close within 3 years. Most owners blame competition, bad location, or tough staff management. But the truth is simpler—and harder to face. The problem is profit.
The Harsh Reality
Every day, owners put in long hours, serve great food, and keep guests happy—yet still end the month with little or no money left. Bills pile up, payroll feels impossible, and instead of building a business, you’re fighting just to survive.Without control of the numbers, even the busiest restaurant can go broke.
Where Things Go Wrong
Most restaurants operate without a clear profit target or system to measure it. Instead, they hope that sales will “be enough.” But working harder or serving more customers doesn’t guarantee success.
1) Food costs creep up unnoticed.
2) Average tickets stay flat while expenses rise.
3) Break-even numbers aren’t even calculated.